{"id":12419,"date":"2024-02-19T13:06:20","date_gmt":"2024-02-19T12:06:20","guid":{"rendered":"https:\/\/www.rajapack.cz\/blog-cz\/?p=12419"},"modified":"2024-02-23T12:35:46","modified_gmt":"2024-02-23T11:35:46","slug":"5-napadu-na-design-firemnich-pasek-takhle-se-odlisite-od-konkurence","status":"publish","type":"post","link":"https:\/\/www.rajapack.cz\/blog-cz\/5-napadu-na-design-firemnich-pasek-takhle-se-odlisite-od-konkurence","title":{"rendered":"5 n\u00e1pad\u016f na design firemn\u00edch p\u00e1sek: takhle se odli\u0161\u00edte od konkurence!"},"content":{"rendered":"

Mezi obl\u00edben\u00e9 offline marketingov\u00e9 n\u00e1stroje pat\u0159\u00ed poti\u0161t\u011bn\u00e9 lepic\u00ed p\u00e1sky. Pro\u010d? Jsou skv\u011bl\u00fdm zp\u016fsobem propagace, mohou zv\u00fd\u0161it pov\u011bdom\u00ed o zna\u010dce a tak\u00e9 vzbudit v\u011bt\u0161\u00ed d\u016fv\u011bru spot\u0159ebitel\u016f.<\/strong><\/p>\n

Chcete sv\u00e9 z\u00e1kazn\u00edky informovat o pr\u00e1v\u011b prob\u00edhaj\u00edc\u00ed akci nebo ud\u00e1losti? Skv\u011blou metodou jsou lepic\u00ed p\u00e1sky s vlastn\u00edm potiskem<\/a><\/strong>. Z\u00e1kazn\u00edci budou br\u00e1t v\u00e1\u0161 bal\u00ed\u010dek osobn\u011bji a l\u00e9pe si zapamatuj\u00ed va\u0161i zna\u010dku.<\/strong><\/p>\n

Bude to pro v\u00e1s v\u0161ak nav\u00edc finan\u010dn\u011b v\u00fdhodn\u00e9. Pokud se rozhodnete pro poti\u0161t\u011bn\u00e9 lepic\u00ed p\u00e1sky<\/a><\/strong>, nemus\u00edte utr\u00e1cet dal\u0161\u00ed pen\u00edze za tisk v\u011bt\u0161\u00edch krabic nebo obal\u016f.<\/p>\n

Bu\u010fte nep\u0159ehl\u00e9dnuteln\u00ed<\/h2>\n

Pro\u010d se neodli\u0161it od konkurence, pokud to jde? Jednoduch\u00e9 b\u00edl\u00e9 nebo klasick\u00e9 hn\u011bd\u00e9 p\u00e1sky mohou zdobit prvky va\u0161\u00ed zna\u010dky. Vystupte z davu a pop\u0159em\u00fd\u0161lejte o firemn\u00edch p\u00e1sk\u00e1ch s<\/strong> potiskem<\/strong>. Vyu\u017eijte svou kreativitu a nechte si vyrobit p\u00e1sky v souladu s vizu\u00e1ln\u00ed identitou va\u0161\u00ed zna\u010dky.<\/p>\n

V\u011bd\u011bli jste, \u017ee<\/em><\/strong>: K v\u00fdrob\u011b firemn\u00edch p\u00e1sek lze pou\u017e\u00edt i neho\u0159lav\u00fd n\u00e1t\u011br? Z hlediska bezpe\u010dnosti je tato vlastnost v\u00edce ne\u017e v\u00edtan\u00e1.<\/em><\/p>\n

\"Lep\u00edc\u00ed<\/p>\n

PERSONALIZUJTE SI SVOU FIREMN\u00cd P\u00c1SKU<\/span><\/a><\/div>\n

 <\/p>\n

Lepic\u00ed p\u00e1sky s\u00a0potiskem a barvy<\/h2>\n

Pokud si nech\u00e1v\u00e1te zhotovit vlastn\u00ed potisk<\/a><\/strong>, nezapome\u0148te myslet na barevn\u00fd kontrast. Doporu\u010dujeme up\u0159ednostnit barvy va\u0161\u00ed spole\u010dnosti<\/strong>, aby si je z\u00e1kazn\u00edci snadno zapamatovali a v\u017edy si je spojili s va\u0161\u00ed firmou. Zam\u011b\u0159te se na barevn\u00fd kontrast. Tmav\u0161\u00ed barvy na sv\u011btl\u00e9m pozad\u00ed v\u00edce vyniknou a mohou zaujmout na prvn\u00ed pohled.<\/p>\n

Praktick\u00fd tip<\/em><\/strong>: Na firemn\u00ed p\u00e1sku nemus\u00edte d\u00e1vat mnoho textu, ani se to nedoporu\u010duje. Nezapome\u0148te v\u0161ak uv\u00e9st logo spole\u010dnosti a pointu \u2013 nap\u0159\u00edklad n\u00e1zev akce, na kterou se z\u00e1kazn\u00edci mohou t\u011b\u0161it. V ka\u017ed\u00e9m p\u0159\u00edpad\u011b by p\u00edsmo m\u011blo b\u00fdt dob\u0159e \u010diteln\u00e9.\u00a0 <\/em><\/p>\n

P\u0159idejte jedine\u010dn\u00fd prvek<\/h2>\n

Nez\u016fst\u00e1vejte pouze u loga. Zahr\u0148te do firemn\u00edch p\u00e1sek i jedine\u010dn\u00e9 prvky, kter\u00e9 v\u00e1s odli\u0161\u00ed od konkurence. Co si v\u0161ak pod t\u011bmito prvky p\u0159edstavit? M\u016f\u017ee se jednat o telefonn\u00ed \u010d\u00edslo, webovou str\u00e1nku, soci\u00e1ln\u00ed s\u00edt\u011b nebo QR k\u00f3d<\/strong>. Takov\u00e9 prvky v\u00e1m usnadn\u00ed kontakt a tak\u00e9 vyzvou z\u00e1kazn\u00edky, aby v\u00e1s vyhledali jin\u00fdm zp\u016fsobem.<\/p>\n

P\u0159ipojte na p\u00e1sky p\u0159\u00e1n\u00ed<\/h2>\n

Sv\u00e9 z\u00e1kazn\u00edky m\u016f\u017eete pot\u011b\u0161it tak\u00e9 t\u00edm, \u017ee na firemn\u00ed p\u00e1sku nap\u00ed\u0161ete pod\u011bkov\u00e1n\u00ed. Zvolte k tomu vhodn\u00e9 barvy. Pokud nap\u0159\u00edklad pos\u00edl\u00e1te v\u00e1no\u010dn\u00ed p\u0159\u00e1n\u00ed, zvolte \u010dervenou nebo zlatou, na Valent\u00fdna r\u016f\u017eovou a na Velikonoce pastelov\u00e9 barvy. Z\u00e1le\u017e\u00ed tak\u00e9 na tom, jak\u00fd sortiment prod\u00e1v\u00e1te.<\/p>\n

Krabice na m\u00edru<\/h2>\n

Dopl\u0148te vlastn\u00ed poti\u0161t\u011bn\u00e9 lepic\u00ed p\u00e1sky o krabice na m\u00edru<\/a><\/strong>. Ty lze vyrobit v r\u016fzn\u00fdch velikostech, tvarech nebo s r\u016fzn\u00fdmi motivy, v\u0161e na z\u00e1klad\u011b va\u0161ich vlastn\u00edch preferenc\u00ed<\/strong>. Zamyslete se nad t\u00edm, jak se krabice otev\u00edr\u00e1. Z\u00e1kazn\u00edci si toho v\u0161imnou, a pokud zvol\u00edte n\u011bco kreativn\u00edho, ocen\u00ed to. R\u00e1di v\u00e1m s t\u00edm pom\u016f\u017eeme, sta\u010d\u00ed n\u00e1s kontaktovat<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Mezi obl\u00edben\u00e9 offline marketingov\u00e9 n\u00e1stroje pat\u0159\u00ed poti\u0161t\u011bn\u00e9 lepic\u00ed p\u00e1sky. Pro\u010d? Jsou skv\u011bl\u00fdm zp\u016fsobem propagace, mohou zv\u00fd\u0161it pov\u011bdom\u00ed o zna\u010dce a tak\u00e9 vzbudit v\u011bt\u0161\u00ed d\u016fv\u011bru spot\u0159ebitel\u016f. Chcete sv\u00e9 z\u00e1kazn\u00edky informovat o […]<\/p>\n","protected":false},"author":33,"featured_media":12420,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1208,1205],"tags":[168,1211,1207,1084],"class_list":["post-12419","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-logistika-a-e-commerce","category-nase-obaly-a-novinky","tag-e-commerce","tag-logistika","tag-navody","tag-produkty"],"acf":[],"yoast_head":"\nNavrhn\u011bte si vlastn\u00ed firemn\u00ed p\u00e1sky a odli\u0161te se<\/title>\n<meta name=\"description\" content=\"Jak vyu\u017e\u00edt lepic\u00ed p\u00e1sky s potiskem pro va\u0161i zna\u010dku? Bu\u010fte kreativn\u00ed, odli\u0161te se od konkurence a bl\u00fdskn\u011bte se v o\u010d\u00edch z\u00e1kazn\u00edk\u016f.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.rajapack.cz\/blog-cz\/5-napadu-na-design-firemnich-pasek-takhle-se-odlisite-od-konkurence\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Navrhn\u011bte si vlastn\u00ed firemn\u00ed p\u00e1sky a odli\u0161te se\" \/>\n<meta property=\"og:description\" content=\"Jak vyu\u017e\u00edt lepic\u00ed p\u00e1sky s potiskem pro va\u0161i zna\u010dku? Bu\u010fte kreativn\u00ed, odli\u0161te se od konkurence a bl\u00fdskn\u011bte se v o\u010d\u00edch z\u00e1kazn\u00edk\u016f.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.rajapack.cz\/blog-cz\/5-napadu-na-design-firemnich-pasek-takhle-se-odlisite-od-konkurence\" \/>\n<meta property=\"og:site_name\" content=\"Tipy a rady z oblasti logistiky, obal\u016f i p\u0159epravy | Rajapack\" \/>\n<meta property=\"article:published_time\" content=\"2024-02-19T12:06:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-23T11:35:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.rajapack.cz\/blog-cz\/wp-content\/uploads\/husband-wife-using-adhesive-scotch-tape-pack-up-boxes-using-cargo-packaging-shipping-transportation-new-rented-apartment-sticky-roller-move-household-close-up.jpg_1-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Petra Duongov\u00e1\" \/>\n<meta name=\"twitter:label1\" content=\"Napsal(a)\" \/>\n\t<meta name=\"twitter:data1\" content=\"Petra Duongov\u00e1\" \/>\n\t<meta name=\"twitter:label2\" content=\"Odhadovan\u00e1 doba \u010dten\u00ed\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minuty\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\n\t \"@context\": \"https:\/\/schema.org\",\n\t \"@graph\": [\n\t {\n\t \"@type\": \"WebPage\",\n\t \"@id\": \"https:\/\/www.rajapack.cz\/blog-cz\/5-napadu-na-design-firemnich-pasek-takhle-se-odlisite-od-konkurence\",\n\t \"url\": \"https:\/\/www.rajapack.cz\/blog-cz\/5-napadu-na-design-firemnich-pasek-takhle-se-odlisite-od-konkurence\",\n\t \"name\": \"Navrhn\u011bte si vlastn\u00ed firemn\u00ed p\u00e1sky a odli\u0161te se\",\n\t \"isPartOf\": {\n\t \"@id\": \"https:\/\/www.rajapack.cz\/blog-cz\/#website\"\n\t },\n\t \"primaryImageOfPage\": {\n\t \"@id\": \"https:\/\/www.rajapack.cz\/blog-cz\/5-napadu-na-design-firemnich-pasek-takhle-se-odlisite-od-konkurence#primaryimage\"\n\t },\n\t \"image\": {\n\t \"@id\": \"https:\/\/www.rajapack.cz\/blog-cz\/5-napadu-na-design-firemnich-pasek-takhle-se-odlisite-od-konkurence#primaryimage\"\n\t },\n\t \"thumbnailUrl\": \"https:\/\/www.rajapack.cz\/blog-cz\/wp-content\/uploads\/husband-wife-using-adhesive-scotch-tape-pack-up-boxes-using-cargo-packaging-shipping-transportation-new-rented-apartment-sticky-roller-move-household-close-up.jpg_1-scaled.jpg\",\n\t \"datePublished\": \"2024-02-19T12:06:20+00:00\",\n\t \"dateModified\": \"2024-02-23T11:35:46+00:00\",\n\t \"author\": {\n\t \"@id\": \"https:\/\/www.rajapack.cz\/blog-cz\/#\/schema\/person\/c1d734291177e42481124ecdf89d4aaf\"\n\t },\n\t \"description\": \"Jak vyu\u017e\u00edt lepic\u00ed p\u00e1sky s potiskem pro va\u0161i zna\u010dku? 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